Audience Development Sales Manager

New York, NY
909/Telesales
08-08-2019
New York, NY
Depends on Experience  Annual
Full Time
35

About The Conference Board

Founded in 1916, The Conference Board is the member-driven think tank that delivers trusted insights for what’s ahead. Our agenda is simple: to help leaders navigate the biggest issues facing business and better serve society. We believe in innovative approaches that make you think- and act- differently. And everything we do reflects the input of our members and their real-world challenges. 

We do this by delivering business insights. We connect senior executives across industries and geographies to share ideas, and our experts create fact-based research and consensus-driven policy statements to help leaders address their most important business issues.

Because we are independent, non-partisan, and non-profit our work is trusted. If you learned it at The Conference Board you can count on it.


The Conference Board invites all interested and qualified candidates to apply for employment opportunities. If you are an individual with a disability in need of assistance with our online application system and would like to request a reasonable accommodation,  please email us at Doreen Massaroni at Doreen.massaroni@tcb.org or call at 212-339-0237. Please indicate your full name, contact information and the specific accommodation needed.

 

 

POSITION SUMMARY
The Audience Development Sales Manager is a polished, confident and articulate professional who can present, and sell The Conference Board’s portfolio of high-quality events to mid-senior business leaders interested in attending a wide range of events across the corporate spectrum. In addition to individual registrations, the Manager will also be responsible for selling table sponsorships to several legacy events. 
 
Success in the position requires the Manager to possess enthusiasm, integrity as well as a motivation to achieve revenue targets set by the organization. 
 
REPORTING RELATIONSHIPS
Reports to the Senior Manager of Audience Development and will take assignments for special projects from the Director of Sponsorship.
 
PRINCIPAL DIRECT ACTIVITIES
1. Responsible for achieving personal sales target.
2. Responsible for achieving sales KPIs (including but not limited to dial rates, pitch time, close rates).
3. Responsible for generating new business and increasing revenue from new and existing conference clients.
4. Effectively communicates the value of TCB conferences to senior executives and other executives who are potential attendees.
5. Responsible for writing strong and professional email templates that effectively communicate the benefits of our conferences and seminars. 
6. Responsible for effectively using the CRM and any new tools to maximize efficiency.
7. Must work respectfully, collaboratively, and professionally within a team. 
8. Works closely with production, marketing and sponsorship functions to deliver successful events.
9. Accurately forecasts and reports activities, call feedback and results to management.
10. Aligns TCB conference offerings with needs of the prospective attendee.  Is innovative in finding new ways to communicate the value proposition to prospective attendees and table sponsors.
11. Provides first-class customer service and communication to attendees and prospects.
12. Responsible for collecting payments on own sales pre-event.
13. Executes the call plan and sales approach as determined by management.
14. Projects knowledge, energy and enthusiasm about TCB’s conferences. 
15. Other duties as assigned.
 
QUALIFICATIONS
- A minimum of 1 years’ experience in telesales
- Ability to carry a reasonable set quota
- Ability to make over 100 calls per day
- Excellent communication skills on the phone and through email
- A customer-oriented attitude
- A collaborative and respectful team player
- Experience using a CRM (ex. Salesforce, Sugar, etc.)
- Ability to adapt to new technology and tools